Is Marketing Really Changing?

Is Marketing Really Changing?

Is Marketing Really Changing? Marketing is a massive, confusing, convoluted industry that seemingly changes every day. The same techniques marketers use today are different from the ones they used yesterday. The tools marketers use are constantly rotating, algorithms...
The Difference in Appalachian Founders

The Difference in Appalachian Founders

The Difference in Appalachian Founders Watching Johnson City’s startup scene explode over the past few years and gain recognition as a hub for entrepreneurship in the southeast has been truly inspiring. It’s a testament to the founders building incredible businesses...
How Bing Fueled the Startup Mountain Summit

How Bing Fueled the Startup Mountain Summit

How Bing Fueled the Startup Mountain Summit Every startup event I’ve ever attended runs on one thing: caffeine. The Startup Mountain Summit is no different, and it’s rare to see founders walking around without a cup of coffee or an energy drink to boost them...
Managing Imposter Syndrome as a Founder

Managing Imposter Syndrome as a Founder

Managing Imposter Syndrome as a Founder Last year, at the Startup Mountain Summit, we took a moment on stage to ask a room full of founders and entrepreneurs about experiencing imposter syndrome. Astonishingly, every hand went up after we posed the question. This was...